Nielsen's plan to introduce three streams of TV ratings data beginning this week has hit the kind of glitches many had predicted, causing indeterminate … Read the whole story

NFL's viewers have been a model of unnerving consistency--among competing networks as well as compared to numbers of a year ago. Read the whole story

Expanding upon an initial print and TV campaign that began in November, Citibank has launched the next phase of a campaign promoting its "Simplicity" … Read the whole story

Nielsen Media Research's new DVR-added ratings showed up for the first time on Wednesday--sort of. The data comparing so-called "live plus same day" of … Read the whole story