MediaDailyNews
Monday, April 3, 2006
  • Madison Avenue Braces For Political Ad Blitz

    Madison Avenue is bracing for a political ad spending blitz that is expected to put pressure on non-political advertisers, tightening the supply of ad … Read the whole story

  • MTV Nets Pitches Agency Execs, Others For Top Sales Job

    Who's replacing Larry Divney of MTV? Pick a big name--any big name. MTV Networks is searching far and wide to replace its most senior … Read the whole story

  • Brandtique of the Week: 'The Loop'

    After four episodes of Fox's new comedy "The Loop," one thing is clear: The airline industry should do everything possible to keep the show … Read the whole story

  • Analysts Warn Of Long-Term Radio Slump

    "The radio industry has been struggling over the last couple years, and while it might be a little better this year, we're definitely not … Read the whole story

  • Product Placements Of The Week

    1 - Mercedes Benz 2 - Grape Nuts Trail Mix 3 - Virgin Atlantic 4 - Sears 5 - Dodge ViperClick here to view … Read the whole story

  • A Media Buy That Works, Literally

    An unassuming firm that partners with employers to distribute coupons and promotional samples to employees, WorkPlace Media, has been racking up impressive response rates … Read the whole story