MediaDailyNews
Wednesday, April 12, 2006
  • OMD Dominates Media EFFIEs; SMG, MindShare Also Recognized

    OMD was the most-awarded media agency in the 2006 EFFIE awards, participating in 17 winning campaigns. Starcom MediaVest Group ranked second with 12 wins, … Read the whole story

  • TNT Tries Commercial-Free, Will Premiere Three Series Without Ads

    In this age of TiVo and ad-zapping, TNT is fighting back by premiering three series this summer with no commercials. Read the whole story

  • Good Weather Is Bad News For Some Shows

    Good spring weather and daylight savings time are playing their usual havoc with some TV shows. Read the whole story

  • Analyst Call: Initiative's Gerster Says Online Demand Outstripping Supply

    Demand for digital media inventory is outstripping supply, Alec Gerster, CEO of Interpublic's Initiative Media unit tells the equities research team at Merrill Lynch. … Read the whole story

  • Marketers Target Employees At Work

    A new business lifestyle magazine set to launch June 6th, Success, will start off with a guaranteed subscription base of 650,000, according to its … Read the whole story