In a lively, sometimes impassioned forum on Nielsen's plans to introduce average TV commercial minute ratings later this year, more than 100 industry executives … Read the whole story

Wal-Mart reportedly has decided to move its massive advertising account to a "dream team" comprised of Draft FCB as its core brand agency and … Read the whole story

In what appears to be the official final chapter of a long, vicious and extremely public feud between Nielsen Media Research and one of … Read the whole story

Following a review, MediaVest USA has won media planning and buying duties for Comcast Entertainment Group, effective November. Comcast consists of E! Networks and … Read the whole story

Clear Channel Communications is taking its "less is more" strategy from Madison Avenue to Wall Street. The nation's biggest radio broadcaster is planning a … Read the whole story

The Ion Media Networks' i network will give RHI Entertainment its entire prime-time weekend schedule to program and market. This is a revenue-sharing arrangement, … Read the whole story

A week ago, NBC's decision to revamp its Thursday lineup seemed unlikely. It indicated scripted programs would be absent from the 8 p.m. hour. … Read the whole story

Riding Sun Belt population growth and particularly strong political spending, Meredith Corp. posted robust revenue growth for its 14 local stations in the most … Read the whole story

Baseball reigned on Tuesday night. Fox edged out ABC on Tuesday night among 18-49 viewers. Fox ran up a 4.8 rating for its third … Read the whole story