Futurist consultant Faith Popcorn says 2007 promises a new identity: the "networked self." It is characterized by a mind-set that is more ecologically aware … Read the whole story

A research study of "Social Persuaders and Influencers" suggests a unique path to marketing preferences among the American population's most influential consumers. Released in … Read the whole story

Summarizing 2006 in television success seems easy when it comes to top-rated shows: "American Idol" and "Super Bowl," tried-and-true winners. But other names crept … Read the whole story

New Jersey marketing agency Brushfire, best-known for its work with client New Jersey Tourism and the New Jersey Lottery, has been named New Jersey's … Read the whole story