In gaining access to 5% of Clear Channel Radio's ad inventory, including a cross-section of premium "drive time" and less valuable "remnant" space, Google … Read the whole story

Reporting its first full-year results as a privately held company, Nielsen Co. Monday said its revenues rose 5% to $4.174 billion, largely on the … Read the whole story

The massacre which claimed the lives of 33 students, staff, and faculty at Virginia Tech Monday morning was not only the deadliest mass shooting … Read the whole story

Unilever announced a five-year strategic alliance with out-of-home advertising giant JCDecaux on Monday, giving the world's No. 2 outdoor company global responsibility for Unilever … Read the whole story

Alloy Media and Marketing announced the creation on Monday of a new multicultural media and marketing operation, called Alloy Access, from the merger of … Read the whole story

This season's broadcast erosion caught some executives by surprise--and many are still wondering where viewers have gone. Since the start of the season--excluding the … Read the whole story

The Tennis Channel looks to nearly double its distribution, via a new carriage deal with DirecTV. The satellite operator will add 8 million homes … Read the whole story

Al Jazeera's English version has reached a deal to take advantage of YouTube's branded-channel option. It will launch its own locale on the heavily … Read the whole story

The University of Florida wasn't the only NCAA winner. Combining ad runs on both the TV and Internet streams of NCAA tournament games gave … Read the whole story

Fox gave "Drive" a two-hour premiere, but drove it into third place on Sunday. ABC, which had been slipping a bit, returned to form--winning … Read the whole story