Publicis Groupe continued its aggressive expansion into digital advertising services, this time making a major acquisition in what many believe to be the fastest-growing … Read the whole story
Verizon said Monday that its telcoTV offering saw distribution increase by nearly 50% in the second quarter--a pace that could make its subscriber base … Read the whole story
A midsummer analysis of the TV ratings landscape shows that little has changed since the end of the regular season in May--with Fox still … Read the whole story
Like top Hollywood talent agencies, sports marketing firm IMG wants to build its corporate consulting practice. On Monday, it tapped a new head of … Read the whole story
As a debate wages on Madison Avenue whether consumers will tolerate advertising over mobile phones, a leading academic who has been studying the subject … Read the whole story
The Out-of-Home Video Advertising Bureau is reaching out to the advertising world with the formation of an advisory board that will include 14 executives … Read the whole story
Teens who care about the environment aren't just socially aware. They are also a desirable ad/marketing target, says a new JupiterResearch report. The Green … Read the whole story
Jimmy Fallon could be taking over Conan O'Brien's NBC late-night period in 2009, according to published reports. In the musical net chairs, O'Brien would … Read the whole story
Networks don't appear to be losing their appetite for mixed martial arts. The Versus network will kick up another go-round of the World Combat … Read the whole story