Former top Initiative executive Alan Cohen's start date as chief of OMD's U.S. operations has been delayed due to contractual issues. OMD had said … Read the whole story
Now that the broadcast market is done, cable TV deal-making has started with a handful of networks booking 20% to 30% of their upfront … Read the whole story
By and large, communication planning in America doesn't exist. Well, not on any structured or mainstream level. Shock, horror, heresy? I admit it, there … Read the whole story
Reports of the death of the 30-second spot have been greatly exaggerated. Nielsen Co. says when viewers watch ads in prime time, the majority … Read the whole story
Liberty Media, the John Malone-controlled conglomerate, is looking to make deeper forays in the content arena--either through acquisitions or organic growth. The 16 million … Read the whole story
The Tribune Company is going to cut editorial content at all its newspapers, including the flagship Chicago Tribune, Los Angeles Times and Baltimore Sun, … Read the whole story
Rodale is keeping its executives fit with a rousing game of musical chairs. The company announced four new appointments or changes of position on … Read the whole story
Teenagers are beginning to desert radio in favor of music from personal devices and computers, while college graduates ages 25-54 listen to radio significantly … Read the whole story
Rupert Murdoch donated the maximum amount to Hillary Clinton's presidential run--and he just did the same for the GOP Senate committee. It hopes to … Read the whole story