Interpublic acquired a blip of a stake in Facebook--less than .5%. While that investment has proven to be prescient--and possibly even profitable soon--IPG wishes … Read the whole story

ABC and Fox say they have completed their respective upfront activities, with ABC getting north of the $2.4 billion level--and according to media analysts, … Read the whole story

NBC Universal has hired NextMedium, a product-placement agency, to help the media company fulfill its branded entertainment and product placement needs. The first assignment … Read the whole story

Viacom CEO Philippe Dauman said Monday that MTV Networks will just about put a bow on its upfront sales by Friday, with both volume … Read the whole story

Time Warner Cable is beefing up its Hispanic lineup by carrying WAPA America programs, which originate in Puerto Rico. The deal secures the network … Read the whole story

DirecTV is adding programming from three networks owned by Mexico's TV Azteca to its satellite TV service this week, as part of its Spanish-language … Read the whole story

Alloy Access, the multicultural marketing division of Alloy Media + Marketing, is teaming up with Real Content Group to create new mobile marketing channels … Read the whole story