MediaDailyNews
Wednesday, June 18, 2008
  • Syndies Seize The Day: $200 Million More In Upfront

    TV's upfront ad market is in reruns. The syndication industry grabbed healthy advertising gains this upfront, taking in $200 million more in overall revenue, … Read the whole story

  • Big Pharma Agrees to Voluntary DTC Moratorium

    A group of leading pharmaceutical manufacturers have agreed to a voluntary six-month moratorium on direct-to-consumer drug advertising for new drugs, formalizing a practice that … Read the whole story

  • Media X: Join the Fight Club

    We don't need to be socially networked. We need advertising that teaches us self-defense from a technological society where nothing works right. Forget free … Read the whole story

  • SNL To Radio/TV: Go West!

    Over the next four years, the greatest TV/radio revenue potential appears to be West Coast markets and those with a growing Hispanic population, according … Read the whole story

  • Disney Cross-Pollinates: Films To Air Online

    A curious paradox: Even as Time Warner Cable chief Glenn Britt is taking the lead in criticizing networks' increased willingness to make content available … Read the whole story

  • Phone It In: Cox Newspapers Go Mobile

    Cox Newspapers, which publishes 17 daily and 26 non-daily newspapers, has teamed up with Quattro Wireless to launch 19 mobile newspaper Web sites that … Read the whole story

  • Media General Sees Mixed May Revs: Only Online Up

    Media General's May revenues didn't get raves. Total revs were $64.3 million, versus the $71.3 million in the previous year. Political ads beefed up … Read the whole story

  • BPA Issues New Circ Rules, Fuller Disclosure

    The board of directors at BPA Worldwide has approved new disclosure rules for reporting circulation, tightening the definition of certain kinds of circulation. It's … Read the whole story