January 25, 2023
Wednesday, September 17, 2008
Earlier this week, MediaPost hosted a C-level summit of the heads of the media services organizations of the six major agency holding companies for … Read the whole story
For all the focus on so-called media multitasking - the concurrent use of various media - a majority of people still consume certain media … Read the whole story
Leading up to Media magazine's September 22nd Creative Media Awards in New York, MediaDailyNews will publish the synopses of the three finalists in various … Read the whole story
- COMMENTARY
The death of Q&A surveys is not entirely good news for ad and media shops. They need this kind of misleading and useless marketing … Read the whole story
After lengthy negotiations, Discovery Communications is expected to become a stand-alone public company on Thursday and begin trading on the NASDAQ. The opening price … Read the whole story
Cablevision plans to alter the model for its newly acquired Sundance Channel, looking to boost distribution by moving away from pay TV. The company … Read the whole story
Despite some positive response to the TV industry's continuing change to digital from analog signals, the cable industry says trouble is ahead. Kyle McSlarrow, … Read the whole story
Ad pages might be down and circulation is unsteady, but magazine audiences are still growing, according to figures for the first half of the … Read the whole story
Radio revenue is expected to drop 8% to 9% in August, according to veteran radio analyst Jim Boyle of C.L. King and Associates--making it … Read the whole story
Just before broadcasters release all their big premieres next week, one cable network, ESPN, showed off some muscle through its high-profile "Monday Night Football" … Read the whole story
