MediaDailyNews
Tuesday, January 27, 2009
  • Nielsen Takes A Holiday: Digital TV Transition No Worse Than Christmas

    Even as lawmakers voted to extend the U.S. transition to digital TV broadcasting for another four months, Nielsen executives maintain that the TV ratings … Read the whole story

  • Hulu Buys Super Bowl Spot

    The NBC/News Corp. Hulu video site will get one of the biggest marketing platforms ever for the Internet video site: this Sunday's Super Bowl … Read the whole story

  • Mag Redesigns Don't Correlate With Bigger Circ, Ad Numbers

    One of America's oldest and best-known magazines, Ladies' Home Journal, is unveiling a redesign with its February 2009 issue. Meredith Corp. is retooling the … Read the whole story

  • This TV Enjoys 60% Clearance

    New local TV multicast network ThisTV has signed stations and station groups now amounting to 60% of U.S. TV households. Station deals include Tribune … Read the whole story

  • Dallas Cowboy Owens Gets VH1 Reality Show

    Viacom is turning to a second Dallas Cowboy for a reality series. A week after the Spike network said it would air a show … Read the whole story

  • Jagermeister To Sponsor 'Toughest Cowboy'

    As Mark Burnett joins, German liquor Jagermeister returns to a reality show about the rodeo. The beverage is the presenting sponsor of "Toughest Cowboy," … Read the whole story

  • Hotels.com Kicks Off Digital Out-Of-Home Campaign

    Hotels.com, a Web site that helps you find a home away from home, is going out-of-home itself -- specifically, digital out-of-home video. With the … Read the whole story

  • New Member: MTV Launches Comedy Tribe Ad Net

    One of the better-known brand TV names-- MTV Networks--will now be selling advertising time for the growing young Internet video site, JibJab.com, which becomes … Read the whole story