MediaDailyNews
Monday, February 9, 2009
  • Despite Cancellations, Most TV Dollars Stay Put
    by Wayne Friedman, David Goetzl

    Second-quarter TV cancellation options are bad--but they don't necessarily mean that all of that money is leaving TV. Some executives are re-buying, while others … Read the whole story

  • The Philly Challenge: Verizon, Comcast Battle For Customers
    by David Goetzl

    Last year, it was New York. Now, Philadelphia is on the launching pad. The city council in the country's fourth-largest city has given the … Read the whole story

  • Red Ink: 4Q Mag/Newspaper Results
    by Erik Sass

    When double-digit drops are the norm, you know there's a problem. The magazine and newspaper industries were already suffering in 2006-2007, and the first … Read the whole story

  • Paramount's 'The Soloist' Buys Into ABC's Oscar Show
    by Wayne Friedman, David Goetzl

    One of the first-ever film commercials for ABC's "Academy Awards" broadcast will come from Paramount Pictures' "The Soloist," according to executives close to the … Read the whole story

  • Telemundo Campaign Hopes To Boost Census Participation
    by David Goetzl

    Spanish-language broadcaster Telemundo said last week it will launch a public service effort to boost awareness among its audience of the coming 2010 U.S. … Read the whole story

  • Disruptive Media: Mobile Phones, Ad Spend Declines
    by Mark Walsh

    The pullback of ad spending and mobile phones becoming personal computers are the most "disruptive" force in media today, according to a new survey … Read the whole story