Friday, March 20, 2009
  • TVB ePort Passes $200 Million Mark

    TVB said Thursday that buyers have placed orders with stations using its fledgling electronic buy-and-sell system worth a cumulative $200 million. Some 20,000 orders ... Read the whole story

  • Nielsen: Financial Institutions Build Confidence With Advertising

    Troubled financial institutions need to advertise more to have a chance of building consumer confidence. According to a recent study by Nielsen IAG, 55% ... Read the whole story

  • Lee Partners Bullish On Media, Advertising Long-Term

    Richard Bressler, managing director at Thomas H. Lee Partners, said Thursday that the struggling economy may be starting to stabilize. Performance is still down ... Read the whole story

  • MTV Introduces Creative Music Integration

    MTV Networks Music Group has created a new division responsible for integrating music into all types of long-form programming on MTV and VH1. Vice ... Read the whole story

  • Bad Review: Blockbuster Video Revs Plummet

    Tough economic times are hitting home-entertainment providers, too. Blockbuster Video said fourth-quarter fiscal revenues were $1.38 billion, compared with total revenues of $1.57 billion ... Read the whole story

  • Brand Power: Kellogg, Bayer Up, P&G, GE Down

    According to the newly released 2008 CoreBrand Brand Power Rankings, Kellogg, Bayer and Visa were up in the rankings, but PepsiCo, GE and P&G ... Read the whole story

  • Mag Bag: Conde Nast's Media Group Layoffs

    Conde Nast is preparing to lay off a number of employees from its Media Group, a high-profile division formed in 2004 that handles many ... Read the whole story