MediaDailyNews
Monday, September 28, 2009
  • Changing Times: Online Trumps Newspapers

    A new survey on media usage from the Opinion Research Corporation confirms what newspaper publishers have long feared: Americans are abandoning print daily newspapers … Read the whole story

  • Network Phenom: Little Broadcast Erosion

    The first four big days of the broadcast season might tell you of something that the networks haven't seen in recent years -- very … Read the whole story

  • TV, Agency Vets Leap To Fill Interactive TV Void

    Of the many Holy Grails Madison Avenue has been pursuing over the last quarter century, interactive TV has proven to be among the most … Read the whole story

  • Magazine Audiences Increase 8%, 2000-2009

    While a decline in magazine newsstand sales has hogged the spotlight, a long-term trend of possibly greater significance has gone unnoticed: over the last … Read the whole story

  • Fox Promotes 'Lie' By Asking For More

    As networks continue to roll out new shows, Fox turned to an experiential marketing display in Manhattan on Friday, hoping to give a lift … Read the whole story

  • Omnicom Renews With Donovan, Multi-Year Deal Includes iDesk

    Donovan Data Systems, the dominant provider of back-office media buying systems for advertising agencies, this morning announced it has signed a new, multi-year agreement … Read the whole story

  • ABC Wins In A 'Flash'

    ABC continues its winning ways in the first week of the new season: New sci-fi drama "Flash Forward" did big numbers on Thursday, while … Read the whole story