Digital is not nearly done with us. We need to figure out how to get ahead of the future. Read the whole story
Although fourth-quarter activity may ultimately change TV's advertising picture, broadcast network TV commercial pricing dropped steeply during the summer: 16% versus the same period … Read the whole story
A new research study has noted a new trend: less TV and media downloading and more real-time Internet use. Real-time entertainment from YouTube and … Read the whole story
Whatever the challenge, perseverance, courage and collaboration will see us through and create the marketing results we seek. Read the whole story
The post-bankrupt General Motors continues to have a major impact on earnings at Publicis Groupe, dropping 5.3% in the third quarter, although the carmaker … Read the whole story
The latest plan to save newspapers -- charging for online content, perhaps with a system of micropayments -- has been slightly deflated by a … Read the whole story
Place-based video networks targeting business professionals in office buildings, such as Wall Street Journal Office Network and Captivate are surging ahead in 2009. It's … Read the whole story
Perhaps buoying TV networks as they bid on rights for future Olympics, Visa has inked a deal as a worldwide sponsor covering the Games … Read the whole story
Interpublic, the parent of Mediabrands, and media shops such as Initiative and Universal McCann, this morning reported one of the worst results for the … Read the whole story