January 25, 2023
Wednesday, November 4, 2009
Viacom grabbed some hefty profit gains of 15% in the third quarter -- but one of its main revenue generators, TV advertising, still showed … Read the whole story
- COMMENTARY
Big is bad is a selling point when your agency just laid you off and makes a dope poster to wave around when you're … Read the whole story
This week brought more good news for radio from Nielsen, which analyzed behavioral data collected by the Council for Research Excellence. In several big … Read the whole story
It's all hands on deck for Turner Broadcasting cable networks when it comes to TBS' new "Lopez Tonight." The late-night Monday-to-Thursday TBS show, hosted … Read the whole story
- COMMENTARY
With millions -- even tens or hundreds of millions -- at stake, clients want hard data showing that their budgets are being well spent. … Read the whole story
Discovery Communications' U.S. Networks' saw a 5% rev increase in the third quarter, primarily driven by distribution and ad growth. Read the whole story
NBC Universal's Spanish-language network Telemundo is getting a new marketing line for its ad materials: "Be More Daring" (Atrévete a Más). It's all part … Read the whole story
One of the nation's largest convenience store chains is throwing its hat in the digital out-of-home video ring. 7-Eleven will create a digital network … Read the whole story
Toshiba is kicking off a new multiplatform sponsorship ad campaign on ESPN Nov. 16. The campaign, which runs through December 2010, is noteworthy because … Read the whole story
