January 25, 2023
Tuesday, November 24, 2009
"The Oprah Winfrey Show" is a big deal for syndication -- especially for national advertisers -- pulling in nearly $160 million per year. Where … Read the whole story
In its ongoing quest to entice advertisers and agencies to buy TV advertising time via its online, auction-based Google TV Ads platform, Google has … Read the whole story
National TV advertising from the proposed Comcast/ NBC Universal deal could give a big kick in the pants to the NBC broadcast operation, making … Read the whole story
After a slow start following its launch in June, Mediamark Research & Intelligence's new AdMeasure service is getting more traction with media agencies, buoyed … Read the whole story
To complement its popular TV show "Bad Girls Club," which kicks off season four in a week, Oxygen will launch a real-time online destination. … Read the whole story
Inspired by a blockbuster film earlier this year, the TLC network has begun producing a reality series chronicling the security force at the country's … Read the whole story
ESPN's Spanish-language network has turned to a Hall of Fame pitcher to give its coverage of off-season baseball added sizzle. Juan Marichal lends his … Read the whole story
Nielsen said the number of people asked to join its national sample who are producing usable data reached a five-year high the week ending … Read the whole story
