MediaDailyNews
Thursday, January 28, 2010
  • News Analysis: Even Apple Can't Save Newspapers

    Generally agreed to be the most important event in the history of Western civilization, Apple's long-awaited unveiling of its new tablet-style iPad computer has … Read the whole story

  • Rentrak's 'Stickiness' Mines TV Value On Granular Level

    Rentrak's "Stickiness Index" has been in operation for about six months, and the company says it continues to reveal value in TV shows not … Read the whole story

  • Live Ratings Only Viable Metric For Now

    While GroupM agrees that live ratings are not a long-term viable metric for the local marketplace, we feel they currently provide the only viable … Read the whole story

  • Super Bowl Fans Relish Ads As Much As Big Game

    Good news for Super Bowl marketers in 2010: More people intend to watch the commercials than the year before. Overall, 57% of U.S. adults … Read the whole story

  • Digital Signage Threatens Privacy

    A new report presented at the Federal Trade Commission's Privacy Roundtable in Berkeley, Calif., warns of threats to consumer privacy posed by new tracking … Read the whole story

  • Canoe Names Former HBO Exec To Legal Post

    Canoe Ventures named a long-time HBO executive as senior vice president and general counsel Wednesday. John Redpath, most recently at the United States Golf … Read the whole story

  • Telemundo: Hispanics Aware Of Census Process

    As Telemundo counts on this year's census to show growth among the Hispanic population -- which could allow it to attract more advertising dollars … Read the whole story

  • ESPN Plans World Cup Schedule

    The near-forgotten ESPN Classic network may gain some viewership during this summer's World Cup, as ESPN will air re-runs of all 64 games on … Read the whole story

  • Fox Wins January, May Grab Season

    It's still early, only January -- but the end of the season rating forecast seems to favor Fox. "American Idol" took in a Nielsen … Read the whole story

  • McClatchy Revs Drop 17% In 4Q

    Toward the end of last year, a new trend emerged as big publishers reported smaller revenues but larger profits -- and it continues with … Read the whole story