When Tiger Woods and the rest of the professional golfers take to the greens today in pursuit of a green jacket, plenty of brand … Read the whole story
Publicis Groupe's ZenithOptimedia believes the 2010 worldwide advertising market will gain slightly from its earlier estimates -- more than doubling its earlier estimated growth … Read the whole story
Discovery is about to announce its slate of new shows for 2010. It's unclear if Sarah Palin will appear at the upfront, but her … Read the whole story
The McClatchy Co. is set to introduce a new online advertising and marketing platform which aims to increase the visibility of the newspaper publisher's … Read the whole story
This week brought more deals in the digital out-of-home arena, with Zoom Media & Marketing announcing its acquisition of Sports Display, which operates 150 … Read the whole story
The Women's Professional Soccer league is kicking traditional marketing and going guerrilla. It's projecting giant images on buildings to plug its new season in … Read the whole story
Even without a governmental plan to grow the broadband online business, a recent estimate says Internet access will grow 30% to just over 100 … Read the whole story