January 25, 2023
Wednesday, October 20, 2010
Local TV station advertising revenue and overall profits may be skyrocketing upwards, but station value isn't. Six "pure play" TV groups -- Belo Corp, … Read the whole story
If you have any thoughts on nominees for MEDIA magazine's annual "... of the Year" awards the editors of MediaPost would like to hear … Read the whole story
The Coalition for Innovative Media Measurement wants to create an industry standard to track entertainment content and ad messaging across all media platforms. Project: … Read the whole story
Omnicom's U.S. organic growth increased 8.4% in the July-September quarter to $1.6 billion, a figure that takes into account the impact of the loss … Read the whole story
The modest turnaround in the fortunes of the New York Times Co. earlier this year appeared to lose steam in the second half, as … Read the whole story
TV station owner Nexstar Broadcasting Group will double up its efforts to market TV advertising to local marketers -- by using a successful campaign … Read the whole story
In the most recent Tribune Co. development, the bankrupt company's management appears to be under siege by its own board of directors. Late Tuesday … Read the whole story
Is Cablevision borrowing from the famed "Daisy" ad in its campaign against News Corp.? In a New York Times ad Tuesday, it uses an … Read the whole story
Niels as issued an RFP from a research firm to provide an overview on everything from 3D viewership to how people consume video on … Read the whole story
