MediaDailyNews
Monday, April 25, 2011
  • Publicis: Toyota Will Deliver U.S. Expectations
    by David Goetzl

    Despite some initial concerns that the Japanese earthquake and tsunami would affect production in the auto category, Publicis chief Maurice Levy said last week … Read the whole story

  • Jane Harman Takes Over Director Role at 'Newsweek' Daily Beast
    by Erik Sass

    In a move which suggests continuing commitment to the venture, Jane Harman -- the widow of Sidney Harman, a former congresswoman and now president … Read the whole story

  • Broadcast Falters, But NBA Scores For TNT
    by Wayne Friedman

    The NBA early-round playoffs have performed for TNT. So far, TNT's nine telecasts, since starting last weekend, have garnered a 36% gain -- to … Read the whole story

  • 3D Net Promotes 3D Technology Via 'Qube'
    by David Goetzl

    A new 3D network may have found a way to get the audience to spread the word about the benefits of 3D: a show … Read the whole story

  • DirecTV VOD Releases Movies 60 Days Post-Release
    by Wayne Friedman

    DirecTV started up its controversial "premium VOD" film service on April 21 with a marketing campaign for Sony Pictures Entertainment's "Just Go With It." Read the whole story

  • Green Marketing Could Grow Financial Services
    by Tanya Gazdik

    Financial services companies may want to take another look at green marketing initiatives, which may have been overlooked during the economic crisis, according to … Read the whole story