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by Joe Mandese
Fueled by ubiquitous access across digital media platforms, time-shifted viewing of television programing has surged 11% among all TV households since the second quarter … Read the whole story
by Joe Mandese
For the first time since being tracked, digital media -- including online, social and mobile -- has approached parity with television as the most … Read the whole story
by Steve McClellan
Despite digital-based media's collective 16% growth in the first half of 2011, sellers of OOH media sometimes feel lost in the shuffle when it … Read the whole story
by Fern Siegel
Tim Harris leaves Denuo to become executive vice president, global innovation at McCann Erickson, underscoring the agency's digital push. He reports to Matt Freeman, … Read the whole story
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by David Goetzl
Even with more media choices, the average American continues to watch more TV. A new Nielsen report shows that in the April-July period, the … Read the whole story
by Wayne Friedman
Though local TV ad marketplace is changing, TV stations' advertising efforts continue to compete aggressively with new local cable TV advertising alliances. The latest … Read the whole story
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by Wayne Friedman
Media General's broadcast revenues were hit by lower advertising sales in the third quarter. Total revenues sank 11.4% to $144.7 million. Taking out political … Read the whole story
by Erik Sass
For at least a decade, newspaper publishers have been looking to the huge potential growth offered by digital advertising revenues -- but now, 10 … Read the whole story
by David Goetzl
Veteran research executive Stacey Schulman is leaving her senior role at Turner, overseeing research in the animation, sports and digital content areas. Gregg Liebman … Read the whole story