Tuesday, September 18, 2012
  • Gatfield, Naked Communications Part Ways

    Veteran senior adman Stephen Gatfield has resigned as co-chairman of Naked Communications, the New York-based communications planning agency that he joined a little more … Read the whole story

  • Harris Tests 'ZoneCasting' For Radio

    Harris Corp. has partnered with Geo-Broadcast Solutions to introduce a new broadcast radio product that can target audiences more precisely, down to the neighborhood … Read the whole story

  • Havas Sports & Entertainment Opens Moscow Office

    Havas Sports & Entertainment (HSE Group), the brand engagement operation of Havas, has opened an office in Moscow in preparation for key upcoming sports … Read the whole story

  • Study: In Growing Digital Media World, GRPs Still Important

    While all those new media measures and metrics are needed in a new digital media world, gross ratings points -- GRPs -- will be … Read the whole story

  • NBC's Lower NFL Ratings Still Win Sunday, CBS Gains, Fox Falls

    Although NBC still scored big on Sunday thanks to NFL football, the race for Sunday got closer when looking at preliminary results. Read the whole story

  • Dell Sees Lift From Multiplatform Campaign

    To promote its educational technology products, computer giant Dell this summer ran a first-of-its kind campaign for the company that ran across Web-connected TVs, … Read the whole story