Brian Monahan, managing partner at Interpublic Group's Magna Global, has been named vice president of marketing for Walmart.com. Monahan will lead overall brand strategy … Read the whole story
Overall, business-to-business media revenues are growing due to an upward trend in B2B trade shows which, together with digital advertising, more than offset the … Read the whole story
Maxus North America, part of WPP's GroupM, has appointed Mark Egan chief strategy officer, a new position at the agency. The shop also hired … Read the whole story
Although low ratings marked its first season, AMC is bringing about a second season of "The Pitch" -- a reality TV show showing ad … Read the whole story
Officially into TV's summer season, NBC's springtime start "The Voice" continues to lead on the Monday after Memorial Day -- although it is down … Read the whole story
Omnicom and IPG shareholders voted against proposals from the Office of the Comptroller of New York City to disclose the company's EEOC filings that … Read the whole story
After several years of delays, the Los Angeles City Council is preparing to consider a city-wide ban on alcohol advertising on municipal property, which … Read the whole story
MTV executive Chris Linn has taken over as president and head of programming at truTV, effectively replacing Marc Juris, who joined the network when … Read the whole story
Enticed by higher ad rates and better viewer engagement, BuzzFeed is taking its video strategy to the next level. It is launching a social … Read the whole story
Carrotmob.org, a movement of do-gooders who have genetically modified the consumer boycott with some Groupon DNA, has created consumer "buycotts." Companies are encouraged to … Read the whole story