MediaDailyNews
Monday, June 24, 2013
  • Digital Ad Spend Rising, Twitter Up 95%

    Ad spending soared at Twitter and YouTube in May, while dropping slightly at Yahoo and Facebook. Twitter dollars jumped 95%, while YouTube was up ... Read the whole story

  • Millions Of Homes Don't Pay For TV, Rely On Digital Services

    Homes that do not pay for TV via the traditional route -- cable, satellite, and telco -- are increasing. Now, 19.3% -- or some ... Read the whole story

  • Heineken Execs Counsel Marketers To Take Creative Risks, Subdue Excessive Drinking

    Heineken CEO Jean-Francois van Boxmeer told a crowd at the Cannes ad festival Friday that marketers of alcoholic beverages need to do more to ... Read the whole story

  • Final NBA Game Heats Up High Ratings

    ABC scored the second-highest-rated basketball game in its history with game seven of the NBA Finals between the San Antonio Spurs and Miami Heat. ... Read the whole story

  • Digital First Taps NewsCred For Syndicated Content

    Digital First Ventures, the venture-capital division of Digital First Media, has formed a strategic partnership with NewsCred, which specializes in digital content marketing and ... Read the whole story

  • WPP Creates Geometry Global, New Retail Activation Agency

    WPP has bundled several existing activation specialist units together to create a new retail activation agency called Geometry Global, which the holding company said ... Read the whole story

  • Sir Martin The Big

    CANNES, June 21 - Note, please, the dateline. The Cannes Lions Festival of Glorious Excess is an annual rite of solstice. So how amusing ... Read the whole story