If you thought Dr. Mehmet Oz couldn't possibly become more ubiquitous, think again. Hearst Corp. is working with the dashing medical superstar to create … Read the whole story
In a finding that appears to support longstanding notions about television viewing, a review of recent academic research on "social TV" indicates it has … Read the whole story
A viral video, PR and social media campaign for Unilever's Dove Masterbrand called "Real Beauty Sketches" won the Titanium Grand Prix at the Cannes … Read the whole story
WPP's Ogilvy Brasil Sao Paulo won Agency of the Year honors at the Cannes advertising festival for a Dove Masterbrand campaign. Runner-up in the … Read the whole story
While many broadcast networks suffered with lackluster results on the last Sunday in June, Discovery Channel had no trouble walking the prime-time ratings tightrope. Read the whole story
With their growing popularity and geographical reach, food trucks may not have even reached the first inning of their marketing potential. Time Warner Cable … Read the whole story
ABC tried out one new series and a returning series on Sunday -- against a host of reruns. But it barely was able to … Read the whole story
News Corp. named Julie Henderson executive vice president, chief communications officer of 21st Century Fox. The company is the result of News Corp's division … Read the whole story
Industrial development is poised to return to the Steel City and its surroundings. To promote this new potential source of energy, fracking companies and … Read the whole story