by Steve McClellan
When KSL CEO Hank Cohen and president David Sklaver left the company in August, it was one of the first public signs that the … Read the whole story
by Wayne Friedman
Boosted by a strong summer, major movie studios continued to see higher box-office revenue results. The first week of the fall season has shown … Read the whole story
by Joe Mandese
Nielsen this morning unveiled its first-ever app created directly for consumers. The mobile app, dubbed "Nielsen TOPTEN," offers consumers direct access to the kinds … Read the whole story
by Wayne Friedman
This season, especially in the fall, Thursday nights will have even stronger competition from the NFL Network's "Thursday Night Football" series. The first game … Read the whole story
by Erik Sass
Young men's lifestyle magazine (don't call it a lad mag) "Maxim" is being sold by Alpha Media Group to Darden Media Group, owned by … Read the whole story
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by Erik Sass
Consumer and advertiser interest in digital publications is growing fast, but audience metrics for digital magazine audiences have remained scattered and inconsistent. Adobe and … Read the whole story
by Wayne Friedman
Amid a senior executive shakeup at the leading Spanish-language TV network, Univision's Cesar Conde is moving to NBCUniversal. A 10-year Univision executive, Conde -- … Read the whole story
by Mark Walsh
A group of Boston area agencies are joining forces to give one local start-up a customized marketing campaign for free. That company will be … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Eisenhower led the Allies to victory in World War II, so people thought he could be a great president. Examples like this came to … Read the whole story
COMMENTARY
by Joe Mandese
If you want to understand how programmatic audience-buying is transforming the way television advertising is bought and sold, do not look to the litany … Read the whole story