For the first time, marketers spent more to advertise on the Internet than they did for broadcast television in 2013. Investments in U.S. interactive … Read the whole story

Disney-ABC Television's shifting of its senior executives continues with James Goldston becoming president of ABC News. Goldston, who had been senior vice president of … Read the whole story

Ending just a week of speculation, CBS today announced that Stephen Colbert, host of "The Colbert Report" on Comedy Central, will succeed David Letterman … Read the whole story

The selection comes after a global consolidation review that the client confirmed in January. OMD was the incumbent. The award also comes amid a … Read the whole story

Ad executives and media buyers are used to being wined and dined -- and even mingling with the talent (ie, stars of popular TV … Read the whole story

The Federal Trade Commission has approved Facebook's $19 billion acquisition of messaging service WhatsApp, but is warning the social networking service that it can't … Read the whole story

Consumer behavior and interactions with digital platforms like Google's YouTube and search engines continue to change the dynamics of television viewership. Research from Google … Read the whole story

Media stocks got hammered along with the rest of the stock market on Thursday. Walt Disney was down 3.7% to close at $77.51; CBS … Read the whole story

IBM reported Thursday it was entering into an agreement to acquire Silverpop, a privately held software company based in Atlanta, Ga., as it attempts … Read the whole story

The May issue of "Cosmopolitan" is raising some eyebrows by integrating an advertiser, L'Oreal, into the cover -- or rather, an extra cover that … Read the whole story

Fired up for the upfronts, BuzzFeed wants to help TV networks drive audiences to specific shows. A new "Social Tune In" program, which the … Read the whole story