Thanks to some quadrennial effects -- especially the World Cup and the Winter Olympic Games -- the rate of global advertising growth will more … Read the whole story
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Former Vermont Governor Howard Dean, who famously used the Internet to rally support for his 2004 presidential campaign, warned today that the Federal Communications … Read the whole story
Business-to-business media and information companies posted modest gains in revenue in the first quarter of 2014. Most of the gains came from soaring double-digit … Read the whole story
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We've reached another milestone in revolutionizing the measurement of digital ads. On June 30, the Media Rating Council's (MRC) gating period for transacting on … Read the whole story
Twitter has found its first global media chief in Katie Jacobs Stanton, formerly vice president of international market development at the micro-blogging giant. Strengthening … Read the whole story
COMMENTARYFor a sport that seems as simple as soccer does, the biggest impediment to getting me to be a hardcore soccer fan is that … Read the whole story
Havas PR is launching Havas Worldwide Climate Practice to provide strategic consulting, communications advice and campaign mobilization to clients on climate change issues. Pete … Read the whole story
Looking to blur more editorial content into its TV marketing efforts, USA Network is ramping up a campaign for its new drama "Satisfaction." The … Read the whole story
"The longer you wait, the more likely the empowered consumer is going to take that out to the social [world]," Jeremy Epstein, VP of … Read the whole story
"That was a qualifier," Rob Robinson, Nissan social media manager, tells "Marketing Daily," "finding someone really influential on YouTube. [T.J. Smith] is about self-styled … Read the whole story
Google's ongoing efforts to diversify its businesses that could generate a more consistent annual cash flow might do the company more harm than good … Read the whole story
The Las Vegas Convention and Visitors Authority is wooing top-level executives and corporate event planners in charge of selecting venues for meetings and conferences … Read the whole story
The Media Daily News story "Guardian Revenues Up 24% on Digital Growth" of July 8, 2014 stated The Guardian Media Group was the property … Read the whole story
