U.S. theatrical box office revenue is on track to sink anywhere from 5% to 7% versus a year ago -- its poorest results since … Read the whole story
Pay-per-click marketers can't proceed with a class-action lawsuit alleging that Facebook charged them for invalid clicks, a federal appellate court has ruled. The marketers … Read the whole story
Three in five Americans say they will make a New Year's resolution to live a "greener" or more environmentally friendly lifestyle in 2015, including … Read the whole story
Mall owner CBL Properties is deploying a DOOH ad network to 30 large malls across the U.S., with plans to add another 60 malls. … Read the whole story
The erosion of households away from the major MSOs, like Comcast and Time Warner, will be gradual at first. But 2015 will be the … Read the whole story
The agency, part of Dentsu Aegis Network, will work with the client across its digital properties globally, focusing on marketing, mobile and web customer … Read the whole story
Media stocks have risen by healthy double-digit percentage increases in 2014 -- in line with most wide-base stock market indexes. Dow Jones U.S. Broadcasting … Read the whole story
The credit card firm is debuting a new spot during Wednesday night's Capital One Orange Bowl on ESPN. The ad was created by DDB, … Read the whole story
The addition of Murray, the No. 1 tennis player in the U.K. and the sixth-best in the world, will up Under Armour's visibility well … Read the whole story
There's an art to giving and receiving comments that few take time to learn. An article published in the most recent edition of "Harvard … Read the whole story