TV syndication company Twentieth Television is offering a new guarantee rating spin for advertisers this coming upfront period, heading in the opposite direction of … Read the whole story

Among the major holding companies, WPP's organic revenue growth was on the high side, well above Publicis Groupe's 2% and above Omnicom's 5.7%. Reported … Read the whole story

You can add "trusted" to Fox News' motto of "fair and balanced," according to findings of a nationally projectable poll of American's perceptions of … Read the whole story

This account win represents a new direction for the auto retailer, who previously handled media duties in-house. CarMax spends an estimated $60 million annually … Read the whole story

GroupM's MediaCom unit has named long-time rainmaker Toby Jenner worldwide COO. Jenner, who has served as global business development and marketing officer since 2013, … Read the whole story

Because consumers' Twitter activity doesn't tell their whole story, the social network is giving brand partners better off-site insights with which to target users. … Read the whole story

In the coming days and weeks, Facebook is telling brands and other Page owners to expect a noticeable dip in "like" counts. The likely … Read the whole story

The Federal Communications Commission's new approach to broadband deprives the Federal Trade Commission of the ability to sue AT&T for throttling wireless subscribers, the … Read the whole story

For its fiscal 2014 year advertising as a whole, Tribune Media revenues were up 3.3% to $1.34 billion, with increases in political advertising revenues … Read the whole story

RhinoCoders is a series of free computer programming classes for 7- to-17-year-olds living in metro Detroit. The program first ran last fall and now … Read the whole story

Zoom Media is expanding its network of place-based advertising in health clubs to include 24 Hour Fitness, one of the nation's largest health club … Read the whole story