Following some downward revisions from major ad forecasters and syndicated ad-tracking firms, ad spending by Madison Avenue's biggest players began to rebound in August, … Read the whole story

TV networks didn't do much to stem overall viewership erosion in the second half of the summer -- save for AMC's "Fear The Walking … Read the whole story

Faced with regulatory pressure, AT&T now says it won't throttle subscribers with unlimited data plans until they have consumed at least 22 GB of … Read the whole story

"Cord-cutting" of pay TV packages will still be a thorn to TV providers and TV networks -- but a small thorn at the moment. … Read the whole story

Currently, 80.8% of the U.S. population -- about 260 million people -- and 80.6% of the Canadian population will go online at least once … Read the whole story

At a time when major search engines are reducing the amount of data available to advertisers and agencies implementing paid and/or organic search marketing … Read the whole story

The services, popular in much of the world and already a happy reality in a few U.S. cities, still account for less than 2% … Read the whole story

Corbis and NetSeer this week announced the launch of a programmatic ad platform geared specifically for in-image advertising. Read the whole story

According to new data released Wednesday by IAB Europe, the European programmatic ad market jumped 70.5% in 2014, rising from EUR2.14 billion in 2013 … Read the whole story

Google's plan to restructure under the holding company Alphabet shows businesses how to compete on local terms without running afoul of local government and … Read the whole story

NBCUniversal's Fluency Productions is helping Samsung and Toyota reach U.S. Hispanic millennial audiences through product integrations and related promotional support for its new feature … Read the whole story

The Tokyo-based agency holding company has invested in a U.S. startup called Nextbit Systems that is developing cloud-based mobile devices and services. Read the whole story