by Laurie Sullivan
"The Daily Mail" owner is considering a bid for Yahoo's core assets, from search and email to mobile and video, but the company seems … Read the whole story
COMMENTARY
by Gary Holmes, Op-Ed Contributor
With three candidates still in the hunt and Donald Trump needing 60% of the remaining delegates to guarantee the nomination, it's possible that no … Read the whole story
by Steve McClellan
The Los Angeles-based agency has named Andrea Cardamone SVP and managing director of the new office, while Lauren Foley joins as VP and account … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
It's hard to see the big picture when our perspective is limited to 160 characters. Or when we keep getting distracted from said big … Read the whole story
by Wayne Friedman
Broadcast networks are expected to gain 1.7% to $4.215 billion, with cable networks climbing 0.4% to $5.345 billion. Among cable network groups, Scripps Networks … Read the whole story
COMMENTARY
by Zane Vella
Like the pioneers of early television, the challenge today is to create truly native digital-advertising experiences that are unique to the fast-growing mobile and … Read the whole story
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by Joe Mandese
The Network Advertising Initiative (NAI), a self-regulatory organization set up to ensure that third-party digital advertising companies -- ad networks, DSPs, DMPs, trading desks, … Read the whole story
by Steve McClellan
Interpublic Group CEO Michael Roth received a 12% pay hike in 2015, just a little bit more than the company's increase in operating income … Read the whole story
by Sara Guaglione
Gannett got an official OK to acquire Journal Media Group, the parent company of the "Milwaukee Journal Sentinel" and 14 other newspapers. All of … Read the whole story
by Tanya Gazdik
Best Buy's Geek Squad is switching gears. The retailer is ditching the Volkswagen Beetle in favor of the hybrid hatchback Toyota Prius c. More … Read the whole story
by Sarah Mahoney
With its emphasis on private-label products and more affordable groceries, it can't come soon enough: A new report from Deutsche Bank shows Trader Joe's … Read the whole story
by Wayne Friedman
The new movie from Universal Pictures and Illumination Entertainment, which debuts July 8, will work with the launch of the new 2017 Chrysler Pacifica … Read the whole story
by Wendy Davis
Siding against Google, a federal appellate court lifted an order that prohibited Mississippi Attorney General Jim Hood from continuing with an investigation into the … Read the whole story
by Ben Frederick
A number of huge deals fueled the massive growth that the technology, media and telecommunications (TMT) sector saw last year, but so far no … Read the whole story
by Ben Frederick
While 71% of smartphone owners use their devices to shop, the average shopping cart abandonment rate is 69%. Conversion rates on mobile are 70% … Read the whole story
by Laurie Sullivan
Share of original broadcast videos continue to fall on Facebook, and with them insights into the likes and dislikes of what makes the site's … Read the whole story
by Jess Nelson
A call to action is a critical component to email marketing and can boost email engagement, but that's not the last step in an … Read the whole story