by Steve McClellan
Publicis may announce a new CEO as early as November, according to current CEO Maurice Levy, who spoke at the Goldman Sachs media conference … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
If you're looking for a culprit to blame for ad blocking, don't look at the technology or the companies deploying that technology. New technologies … Read the whole story
by Joe Mandese
At a time when the field of conversational marketing is heating up on Madison Avenue, Google officially launched its latest entry into the field: … Read the whole story
COMMENTARY
by Fred Schonenberg, Op-Ed Contributor
San Francisco has long been a hotbed of innovation, with Tech Crunch Disrupt acting as the debutant rodeo for tomorrow’s celebrity entrepreneurs to emerge … Read the whole story
by Gavin O'Malley
After years of decline, mobile-streaming services like Spotify and Apple Music are helping music sales achieve something of a recovery. Through the first half … Read the whole story
COMMENTARY
by Joe Apprendi, Op-Ed Contributor
Marketers have been clamoring for more transparency and accountability. Two recent reports from the Association of National Advertisers underscore the urgency. And while the … Read the whole story
by Wendy Davis
Smart TV manufacturer Vizio is asking a federal judge to dismiss a lawsuit alleging that the company violated a federal video privacy law by … Read the whole story
by Larissa Faw
The agency has created two new global C-Level positions, including a chief client officer post filled by Dan Benedict and a chief talent officer … Read the whole story
by Wayne Friedman
Two out of three Millennials use an ad blocker on a desktop or mobile device, according to a new study. Anatomy Media says this … Read the whole story
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by Philip Rosenstein
According to a new Ooyala study on second-quarter video usage released Wednesday, mobile devices now account for 51% of all online video views -- … Read the whole story
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by Wayne Friedman
Already offering nearly 14 million addressable TV households through DirecTV, AT&T will add DirecTV TV Everywhere content through mobile Web sites on some 30 … Read the whole story
by Laurie Sullivan
Bing will power search services and advertising for CBS Interactive (CBSi) Web properties in seven markets worldwide, the companies announced Tuesday. Read the whole story
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by Sara Guaglione
The Daily Shot's readership is predominantly in the financial services industry, with over one-third of them holding C-Suite and other senior roles, including traders, … Read the whole story
by Jess Nelson
Predictive marketing company Radius released its B2B solution to the Oracle Cloud Marketplace on Monday, supporting account-based marketing. Read the whole story
by Laurie Sullivan
Mobile apps close far more deals than other online shopping services and convert three times more shoppers than the mobile Web, according to a … Read the whole story
by Chase Martin
Concerns about the security of IoT data appear be a lower priority as brands now say analytics is the area for improvement. When it … Read the whole story