Time Warner is a tainted name and has been for a while, says Robert Passikoff, founder and president of Brand Keys, Inc. Read the whole story
Of all the alternative facts cited by Donald J. Trump since he became President, the one he made at the end of a tweet … Read the whole story
The Fox Broadcasting Network reportedly wants to change its affiliate associations with 26 Sinclair TV stations -- and strike a deal with a smaller … Read the whole story
Storyzy, an ad-tech startup that uses AI and natural-language processing to root out fake news sites, found that in July more than 400 brands … Read the whole story
At a time when Madison Avenue increasingly shifts from inferring information about consumers from research, surveys and meta data to tracking people's actual identities … Read the whole story
Magazine media audiences coming via a computer or phone have fallen in June 2017, compared to the same month a year ago. However, video … Read the whole story
Tailored for Snap's largest and most "sophisticated" business partners, the "advanced mode" is designed to help them more quickly build, manage, and scale their … Read the whole story
CBS, Showtime, The CW, Pop, and CBS Sports network will be added to its lineup. DirecTV Now has nearly 500,000 subscribers; it started with … Read the whole story
ABC did not have a strong 2016-2017 in terms of traditional TV viewing -- on par with most broadcast networks. But it claimed good … Read the whole story