Nielsen has named former Madison Avenue digital agency exec David Kenny CEO, succeeding Mitch Barns, who previously announced plans to retire at the end … Read the whole story
YouTube quietly rolled out a new feature over the past few weeks: full-length, ad-supported movies -- part of an exclusive deal the company signed … Read the whole story
Cadreon, the programmatic media-buying unit of IPG Mediabrands, has named Sean Muzzy president of North America. Muzzy, who will report to Cadreon Global CEO … Read the whole story
Total TV usage was down 0.9% in October, Pivotal Research says. Adding in all internet-connected viewing brings year-over-year trends closer to flat figures if … Read the whole story
Algorithms' impact on the media marketplace is "more prevalent than people realize, although not nearly as prevalent as it will be soon." Read the whole story
Why spend so much money on original premium content? To fuel new digital platforms -- in particular, OTT app-platforms -- to gain some direct-to-consumer … Read the whole story
Stimmel, who was senior vice president, lifestyle ad sales, reports to Laura Molen, who was promoted to president, ad sales and partnerships of NBCUniversal. Read the whole story
Oren Katzeff, who begins at Conde Nast Entertainment December 17, comes to the media giant from Tastemade, where he was global head of programming. Read the whole story
Almost two-thirds of consumers will provide personal data in return for a tailored experience, Clinch finds. Read the whole story
Let's just be clear: The really good journalists are a HUGE pain in the ass. They ask impertinent questions, they poke and prod at … Read the whole story