January 25, 2023
Wednesday, January 29, 2020
In a sign of the maturation of podcasting as an advertising medium, IPG Mediabrands has signed up as a subscriber to Nielsen's Podcast Listener … Read the whole story
Iconic celebrity photographer Annie Leibovitz, Interpublic Chairman-CEO Michael Roth, and MediaLink Vice Chairman Wenda Harris Millard are among the inductees to the American Advertising … Read the whole story
MSNBC ran just 222 paid advertising/network promo prime-time airings for the most recent week. Fox News Channel had 402 vs. 629 the previous week … Read the whole story
Microsoft Advertising, Accuweather, The CW and Tastemade have joined the 8-month-old ad-targeting marketplace. Read the whole story
Ross and the agency, where she was CEO since 2015, said the decision to part ways was "mutual." Read the whole story
Google should be required to face a claim that it violated the First Amendment by briefly suspending Democratic presidential candidate Tulsi Gabbard's ad account, … Read the whole story
- COMMENTARY
Corporate ethics are usually based on the philosophies of Milton Friedman, an economist whose heyday was in the 1970s -- so a rule book … Read the whole story
COMMENTARYThe subject of acting classes as a source for comedy has come up enough times on TV recently to qualify as a trend. Read the whole story
- COMMENTARY
In U.S. broadband households, SVOD adoption has plateaued at 71%, according to new research from Parks Associates. But the report also found that total … Read the whole story
VAB says 72% of sports fans "prefer" sports viewing at home vs. in-stadium/arena viewing at 19% and out-of-home locations at 8%. Read the whole story
Apple, Amazon and Microsoft's stocks, ad and product sales have risen substantially since their last earnings reports. Merkle's Q4 Digital Marketing Report explains why. Read the whole story
