A fundamental paradox of the digital advertising marketplace is underscored in a new report from programmatic exchange OpenX and The Harris Poll, which shows … Read the whole story
Few industries would seem to be unaffected by the Coronavirus -- so why not television? Read the whole story
Havas clients now get first-look access to original "Tastemade' content, media and sponsorships across its streaming network and online platforms. Read the whole story
Volatility is the result of the coronavirus -- a lack of specific information is destabilizing the economy. Read the whole story
ESPN's Jay Williams will use as few words as possible to comment on the brackets, biggest upsets and game highlights. Read the whole story
Brave users can redeem BAT for rewards offered by more than 250,000 brands and merchants. Read the whole story
While major national advertisers appear to be doing a better job of paying the media, they've increased the amount of time it takes to … Read the whole story
Broad targeting distills a candidate's messaging into a core idea that resonates with multiple factions of their party, building a coalition. Read the whole story
DiGiorno's pizza told a joke in its Pandora ad - but to hear the punchline, listeners had to say "yes." Read the whole story