A day after calling for "sweeping changes" to transform the ad industry's diversity, the Association of National Advertisers this morning issued another call for … Read the whole story
GroupM's new brand safety report forecasts how brand safety may evolve in the future within the context of political, social and technological shifts. Read the whole story
Acknowledging that its efforts have yielded only "limited progress," the Association of National Advertisers and its Alliance for Inclusive and Multicultural Marketing this morning … Read the whole story
"After decades of well-intentioned diversity & inclusion efforts, we have seen little progress in making Black voices a more representative part of the creative … Read the whole story
We're collectively unable to remain focused on anything without being distracted by the next breaking story in our news feed. Read the whole story
While America burns, and fear and unrest grip the nation, what does our TV news media do? It throws fuel on a fire that … Read the whole story
Entertainment companies' content decisions are beginning to reflect heightened awareness of racism, as the nationwide protests ignited by the police killing of George Floyd … Read the whole story
Republican lawmakers say social media companies "blur the lines" between publisher and distributor -- even though Section 230 of the Communications Decency Act eliminated … Read the whole story
Madison Avenue executives foresee a rebound in ad spending in the next few months, with almost half of survey respondents predicting a rebound some … Read the whole story
The ad industry wants California to scrap a proposed privacy regulation that would require companies to honor requests by consumers to opt out of … Read the whole story
DoubleVerify is looking to bring a new transparent reporting platform for CTV ad inventory -- mapping app names across platforms and devices and synthesizing … Read the whole story
Inscape has created a product called National Representative Panel, produced with data analytics company Dativa, that will now include demographic and targeted breakdowns of … Read the whole story
The move turns TV, which has been an awareness channel, into a performance marketing channel. Read the whole story
Today some 55% of sports fans who attended a live sports event in the past year, say they're currently willing to do so now, … Read the whole story