If its media advertising and subscription-based media assets were broken out as a separate business, Amazon's media properties -- Prime, Twitch, Music, etc. -- … Read the whole story

Video is now available in the company's Ad Studio platform in the U.S., U.K. and Canada and to select advertisers in worldwide test markets. Read the whole story

At a time when many on both the supply and demand side are trying to get a handle on the 2020-21 network upfront ad … Read the whole story

Some 72% of media buyers say the NewFronts are more important than ever, and nearly half want the presentations to merge with upfronts. Thirty-nine … Read the whole story

The "Fight for Freedom" PSA, created pro bono by R/GA, features a voiceover pointing out that many freedoms so many take for granted - … Read the whole story

A name that people cannot even pronounce is a terrible choice for a new streaming service whose success depends, at least in part, on … Read the whole story

The reunion-themed upfront event will feature "30 Rock" characters offering up stories and content, presenting new and returning shows for NBCU's 2020-21 TV season. … Read the whole story

In an effort to streamline all its linear, streaming, and digital ad technology, Walt Disney's Direct-to-Consumer & International Technology group has started a new … Read the whole story

Sponsors include ABB, Michelin, Tag Heuer, DHL, BMW, Saudi Arabian Airlines, Allianz, Bosch, Heineken, Hugo Boss and Moet & Chandon. Read the whole story