Maryland's new tax scheme, which is only attributable to ad sales derived from the state, raises questions about the physical proximity of online media … Read the whole story
The new Maryland law imposes imposes taxes on companies that have more than $100 million in digital ad revenue. Read the whole story
A new model from Horizon Next measures digital and traditional media, using automatic content-recognition data that helps analysts understand how viewers watch a show … Read the whole story
Here's my back-of-the-envelope estimate for the paid vs. earned media mix the former President's campaign used to incite the violent insurrection on our nation's … Read the whole story
NBC has awarded loyal employee Kenan Thompson with his own sitcom under the supervision of Lorne Michaels. Read the whole story
On Friday Dentsu and Moat shared performance and verified general invalid traffic data from a campaign featured in the video game "Football Manager 21." … Read the whole story
But Disney+ Hotstar's low sub pricing will also keep the streamer's global revenue down at about half of Netflix's, projects Digital TV Research. Read the whole story
A look at vMVPDs' shares of subscriptions and sign-ups, resubscribe and trial conversion rates, and more, courtesy of data from Antenna. Read the whole story