James, who had been Global Chief Strategy Officer, will oversee the structural and cultural transformation of HMG's 9,000-person network. Read the whole story
Walmart reported Q4 2021 and full-year earnings Thursday, seeing strong growth and demonstrating that brands selling through the big-box retail chain want something more. … Read the whole story
R3 published the 2022 edition of its global "family tree" chart, expanding it to include major independents such as S4, Edelman and Brandtech. Read the whole story
Spots will run on Comcast, Charter and Cox cable systems in more than 35 million U.S. homes, with further expansion to come. AMC says … Read the whole story
COMMENTARYTwo big TV companies are adopting new names based on two of our oldest movie studios -- Paramount and Warner Bros. Read the whole story
A five-year vet of the agency, Cohen has been a key player in repositioning it towards a consultancy model and launching its AI-based cultural … Read the whole story
Link-in-bio platform and creator app store Koji intends to connect the creator economy with crypto and Web3, bringing them to influencers on social media … Read the whole story
Perceptions of "social media companies" are overwhelmingly negative, especially among Republicans, while "technology companies" skew favorable. Read the whole story
- COMMENTARY
Companies are now wrestling with pivotal back-to-work decisions. Is there a hybrid work model that can capture the best of remote and in-person? Read the whole story
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We should know about trends, read them and form our own educated opinions on which trends matter to us. But ultimately, we should be … Read the whole story
The problem is, the virtual world presented in the latest Meta spot doesn't look very inviting. Read the whole story
"We're going to release a couple new storylines to tell you what happened after 'Robo Dog' found his new owner," says Kia's Russell Wager. Read the whole story
Supply-chain issues hit Roku hard, impacting its ad business and TV set sales in Q4. Roku reported revenue of $865 million in the period, … Read the whole story
Grindr argues that the Norwegian decision was based on "incorrect and stereotypical assumptions" about the dating service's users. Read the whole story
The event has attracted more than a dozen official NHL partners including Bud Light, Clorox, Dunkin', GEICO, Honda, Jagermeister and Verizon. Read the whole story
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New OpenPath connects advertisers directly to publishers' ad inventory, avoiding Google's Open Bidding and other supply-side advertising platforms. Read the whole story
