Six months after the Big 3 ad forecasters concurred that this would be a year of growth likened to a "once in a lifetime … Read the whole story
The update "re-examines" the 10-second cumulative exposure duration for counting a valid impression including "sight, sound, and motion", as well as 3D and virtual … Read the whole story
That's according to agency research firm COMvergence, which studied the billings of 28 holding company and independent media agencies representing an estimated 63% share … Read the whole story
Citing a rapidly changing direct-to-consumer marketplace, Bombas said it is leaning on data to drive its growth. Read the whole story
Bitcoin Foundation co-founder Peter Vessenes is partnering with Stephenson to create a company that bridges the metaverse with the crypto world. "The hope of … Read the whole story
Netflix has cooked up a new incarnation of "Iron Chef," which begs the question: Who ordered this? Read the whole story
Journalists are nearly twice as concerned as average Americans about the public's ability to consume objective, politically unbiased coverage due to fragmentation and polarization … Read the whole story
We can recognize and engage with media bias and overcome our own preconceptions to become better participants in civic society. Read the whole story
Not only did the network not cover the news in the first of the Jan. 6 hearings, but it made a concerted effort to … Read the whole story
Microsoft has been running an experiment that places a search field on the leftmost position of the Windows 11 taskbar. In the latest redesign, … Read the whole story
The new post aligns with WPP's leadership organizational model in other major markets. Michael Houston is the longtime CEO of Grey, now part of … Read the whole story
Basis Technologies has created a feature to automate time-consuming processes and reduce repetitive manual tasks required to build and share digital ad reports. Read the whole story
Federal Reserve officials signaled plans Monday to consider a 0.75-percentage-point interest-rate hike this week. Global Equities Research Managing Director of Equity Research Trip Chowdhry … Read the whole story
Fairplay and more than 100 other organizations are urging lawmakers to move forward with a bill that would impose new restrictions on how online … Read the whole story
Google's parent company Alphabet will allow rival ad intermediaries to place ads on YouTube as part of a European Union antitrust investigation. Read the whole story
For example, according to one gaming pro, it's not that new. Read the whole story