Nielsen has pushed back on the VAB's criticism of Nielsen's effort to integrate Amazon first-party data with its panel data for "Thursday Night Football" … Read the whole story

"Advocado is an impressive platform company with a robust technology stack and patent portfolio, well positioned to solve a variety of industry cross-platform and … Read the whole story

The automaker is often asked if the house is "real," which prompted the idea for the Zillow collaboration, Nissan's Marisstella Marinkovic tells "Marketing Daily." Read the whole story

Reddit's EVP of business marketing Jim Squires believes AI's promise and potential has elevated the value of real human interactions and interests for both … Read the whole story

Alexander the Great's insatiable appetite for conquering other nations is given the hero's treatment in a new series on History Channel. Read the whole story

Bidstack has announced a partnership that will provide ad-technology company Venatus with access to its ad inventory across six key regions. Read the whole story

What may be the longest-running joke about Mark Zuckerberg's metaverse vision is that users' avatars have arms, heads and torsos, but no legs - … Read the whole story

According to one analysis, the former president handily defeated all GOP debaters without even showing up. He should do the same thing in November … Read the whole story

Ad from super PAC backing Chris Christie shows mugshot with words "lies" and "distractions" superimposed. Read the whole story

Jack Dorsey spelled it out very concisely in a series of tweets four years ago when Twitter banned such ads. The logic still holds … Read the whole story

Seventy-four percent of ad budgets have been impacted by the economic downturn, and 47% of advertisers cite challenges with rising campaign costs, according to … Read the whole story

Mark Marshall will succeed Linda Yaccarino, who departed in May to become CEO of X. Marshall, who has been interim chairman since Yaccarino's departure, … Read the whole story

Thompson will be chairman/CEO of CNN Worldwide and will start October 9. He will be editor in chief, "ultimately responsible for all CNN content," … Read the whole story

Further following TikTok's lead, Instagram is expanding its short-form video feature by planning to allow users to create Reels that are up to 10 … Read the whole story