Nielsen previously announced the Super Bowl had a record 127.7 million viewers on Fox Television Network, Tubi, Fox Deportes, Telemundo and NFL digital properties … Read the whole story

Jeni Gardner, who was senior VP-marketing effectiveness and Media at Verizon, joins Carat U.S. as Chief Client Solutions Officer. Read the whole story

As the Musk/Trump administration puts a new spin on the pluralized meaning of Presidents Day today, lets toast the fact that they haven't already … Read the whole story

"The mission of xAI and Grok is to understand the nature of the universe," Elon Musk, founder of xAI, said. DeepSearch, xAI's smart search … Read the whole story

A fraudulent AI-powered ad using actor Tom Hanks' likeness reported in August is still being shown on YouTube, bringing into question the company's ability … Read the whole story

NFL and NCAA sports content made the difference. Broadcast added one-tenth of a share point (to 22.5%), while cable gained six-tenths of a share … Read the whole story

Leary, a former agency media exec turned media auditor, recently held senior roles at ID Comms and Ebiquity. Read the whole story

Set in the 1890s, "A Thousand Blows" is about the world of lowborn characters and criminals in the London underbelly. Read the whole story

"Through the use of its spyware, Facebook monitors, tracks, and identifies consumers in real time," California resident Lisa Tsering alleges in a class-action complaint. Read the whole story

The only hope is for midsized cable network groups to merge with the bigger guys. But what are the incentives now for those companies … Read the whole story

The newly merged agency operates with transparency and tech customization to deliver scalable client growth. Read the whole story

Thirty percent of consumer brands do not have a social commerce strategy, although social platforms like Instagram and TikTok make up a growing portion … Read the whole story

AppLovin could surpass the performance and scale TikTok has seen since the company launched, according to independent analysis seen by MediaPost. Read the whole story

Maryland follows several other states that would award tax credits for hiring. Read the whole story

Perplexity became the latest AI company to release an in-depth research tool - following Google, which unveiled something similar for Gemini AI in December, … Read the whole story

The tool can be used to benchmark application domains such as ecommerce, advertising and social networks. It can handle up to billions of rows, … Read the whole story

Giles will serve as managing director of a new unit at the agency-Media Experience Practice-which is designed to help the legacy media and publishing … Read the whole story