Media industry execs say the company delivered "single-digit' percentage volume growth for its linear TV networks, and "double-digit" percentage volume growth for its FAST … Read the whole story

That's according to agency researcher COMvergence, which has issued its full-year 2025 Global Billings and Market Share Report. Read the whole story

If the jargon-heavy pitch narrative is broken, how do we fix it? Publicis' parody video highlights what's broken. Read the whole story

Index Exchange must face a claim that it violated the federal wiretap law by intercepting information about a web user's activity on the site … Read the whole story

The Knicks' sponsorship deals have risen to 59, including many seven-figure deals. Major sponsors include JPMorgan Chase, Nike, Lexus, PepsiCo and Anheuser-Busch. The team's … Read the whole story

Google Gemini says AI can aggregate a million opinions about a TV show, but it lacks the capability of actually generating its own -- … Read the whole story

The campaign is being executed in partnership with several media owners and operators including Spada Media Group, LED Truck Media and JCDecaux. Read the whole story

The products generating massive sales are not futuristic gadgets or breakthrough technologies. They're largely affordable items that promise visible benefits. Read the whole story

The Yahoo "Agent Network" is an open framework that connects advertisers with AI-powered agents from 23 tech partners to automate audience targeting, creative development … Read the whole story

Five major publishers are participating in the rollout of an updated white-label search bar and ad format built for how people now search and … Read the whole story

The camera company debuts its "Summer Is Analog" campaign with a Coney Island billboard. Read the whole story

Meta is focusing on making as many on-app experiences shoppable as possible, bringing new live video ads, expanded affiliate partnerships and enhanced checkout processes … Read the whole story

Fox One may seem like a low-key effort to be in the game with other legacy premium streamers including Paramount+, Disney+ and Peacock, Read the whole story

Snapchat has announced AI-powered updates that focus on campaign setup, creative development, shopping, creator partnerships and conversational experiences between brands and the app's users. Read the whole story

Texas "has attempted to age-gate internet use," a broad coalition of outside advocates and think tanks argue in a friend-of-the-court brief urging the Supreme … Read the whole story

Google released an AI assistant for publisher ad teams in beta to troubleshoot campaigns and eliminate repetitive tasks that require human labor and delay … Read the whole story