Insider Summit | Behind The Scenes
by Lisa Singer
"You can't always have all your eggs in one basket." That proved to be a good rule of thumb for Sonia Anand, MAC Cosmetics' executive director and director of global innovation & omni channel
experience. When first starting out, the marketing exec was on track for a career in finance until the recession imposed a change of plans. Undaunted, she set her sights on retail and never looked
back. In this edition of Brand Insider: BTS, Sonia talks about her "plan B" pivot, the pride she feels working at a company that offers diverse make-up shades that match her skin and her ongoing love
for... WATCH THE INTERVIEW
Got Something To Say? | Speaker Proposal
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