With the help of a tech startup named Shine, European mobile carrier Three is planning to block what it calls "excessive, intrusive, unwanted or irrelevant" ads on its network. The … Read the full story by Gavin O'Malley
ABC's "Academy Awards" could pull in $120 million to $135 million in advertising revenues for this year's broadcast. This is up from the $110 million the show pulled in a … Read the full story by Wayne Friedman
After his unfortunate robo-appearance at the last Republican debate, candidate Marco Rubio owned up to a poor showing and pledged to his supporters that such mistakes would never happen again. … Read the full story by
Google CEO Sundar Pichai is backing Apple in its battle with federal authorities over iPhone security. "Forcing companies to enable hacking could compromise users' privacy," Pichai said in one of … Read the full story by Wendy Davis
Come April 12, Facebook is planning to invite any and all publishers to participate in Instant Articles. The expansion of Instant Articles is also part of an effort to further … Read the full story by Gavin O'Malley
The deal means Cablevision TV customers can access CBS.com and the CBS App, streaming CBS live programming online and on mobile devices. Read the full story by Wayne Friedman
Walmart did not specify why it was terminating the agency, but in a statement said it was "taking a different direction and looking for new ways to use media to … Read the full story by Steve McClellan
There was a brief Amazon-related flurry of speculation last week. Apparently, according to a podcast posted by Wharton School of Business, Amazon is planning on opening 300 to 400 brick-and-mortar … Read the full story by Gord Hotchkiss
The "Grammy Awards," like the Super Bowl, didn't post any new records this year. The awards show posted a Nielsen 25 million viewers -- the lowest numbers in seven years … Read the full story by Wayne Friedman
The Brooklyn Brothers, a fast-growing independent known for award-winning "paid" and "owned" media campaigns for brands such as NBC and Pepsi, has been acquired by one of the dominant players … Read the full story by Joe Mandese
According to a Nielsen Audio study commissioned by the Katz Radio Group, radio will have a strong impact on undecided primary voters as we move into the heart of primary … Read the full story by Philip Rosenstein
Subscription streaming services such as Netflix, Hulu and Amazon take up nearly two-thirds of all online viewing, according to a new report. Read the full story by Wayne Friedman
It is not enough to offer a solid value proposition. You have to make it light-switch easy to turn on. And so to survive, they must: Read the full story by Bob Garfield
Somewhat echoing what senior TV and media executives have been saying during recent financial earnings calls, one veteran media analyst believes upfront deal-making will be a decent -- but perhaps … Read the full story by Wayne Friedman
On Feb. 1, WhatsApp announced a major milestone: 1 billion active monthly users, sending a total of 42 billion messages per day. Facebook, which owns WhatsApp, also has 800 million … Read the full story by Josh Engroff
How can we find a more harmonious way to bring advertising back to a state of approval, or even enjoyment, for the general consumer? Read the full story by Cory Treffiletti
The terrorist group and self-proclaimed caliphate Islamic State has pioneered the use of social media for propaganda and recruiting purposes, but its success may prove fleeting. Read the full story by Erik Sass
Many folks in our industry believe that the digital marketing supply chain needs to be rebuilt. It is convoluted. It is wasteful. For all of its sexy technology, it leaks … Read the full story by Dave Morgan
Let me share the three clips that most vividly transported the magic from the runway to the wood-like surface upon which my computer rests. Read the full story by Larry Dobrow
Two stalwarts of the consumer ecology - Procter & Gamble and Walmart - talked about disappointing recent results yesterday, with its leaders characteristically upbeat about the ways they are addressing … Read the full story by Thom Forbes
I could not begin to count the number of times over the years that smart, talented people have attempted to transform a print magazine into a TV franchise. Mostly, it's … Read the full story by J. Max Robins