Nielsen has completed a review of its cable universe estimates for November and determined that the original estimates were, in fact, accurate and is re-releasing them today. On Oct. 30, … Read the full story by Joe Mandese

Let's face it: The year hasn't been great for men or women, in politics or advertising. Throughout this election period, we've seen the return of time-worn gender stereotypes and divides … Read the full story by

MDC Partners stock hit a new low Friday following the release of its Q3 earnings report late Thursday and the announcement that the firm has hired LionTree Advisors to assist … Read the full story by Larissa Faw

Now, in the late stage of the campaign, presidential candidates are doing some traditional marketing -- increasing spending with a greater share going toward local TV versus national TV. Read the full story by Wayne Friedman

The ad-marketing holding company is suspending its quarterly dividend, lowering its guidance, and has hired LionTree Advisors to assist in evaluating its financial and capital structure strategy. The hiring of … Read the full story by Larissa Faw

One of the most dramatic World Series games -- fought to the bitter end by two longtime-suffering baseball franchises -- did not disappoint in TV viewership, posting the best results … Read the full story by Wayne Friedman

There are instances when there's no substitute for the real thing. In this case the real thing is television -- real television. The occasion is the World Series, which ended … Read the full story by Adam Buckman

Charles Courtier, who has led GroupM media agency MEC for the last 14 years, is stepping down and will be succeeded by Tim Castree, who most recently served as managing … Read the full story by Steve McClellan

Mobile revenue rose 89% from the $8.2 billion reported during the first half of 2015 to $15.5 billion during the first half in 2016 of which mobile search contributed $7.4 … Read the full story by Laurie Sullivan

Three marketers who say they purchased video ads on Facebook have sued the social networking service for allegedly providing incorrect metrics about the length of time users spent watching video … Read the full story by Wendy Davis

The Chicago Cubs and the Cleveland Indians series is drawing strong viewership. Game Five grabbed the biggest results so far with a Nielsen 21.5 million viewers -- up 25% from … Read the full story by Wayne Friedman

Big advertisers are big on data to manage their agency relationships, according to results of a member survey being released this morning by the Association of National Advertisers. More than … Read the full story by Joe Mandese

Nielsen this weekend disclosed a potential problem affecting its national TV ratings for November. The issue was revealed after analysts published reports discussing November cable universe trends. As a result, … Read the full story by Joe Mandese